About DentoMetrix: Crafting Dental Marketing Success
Discover the Story Behind Our Revolutionized Approach to Dental Marketing
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How It Started
Since 2009, DentoMetrix has been at the forefront of dental marketing. Our founder, Barak Granot, established DentoMetrix after years in business consultancy, identifying marketing as the linchpin of business success. Invitations to speak at esteemed dental conferences led Barak to specialize in dental marketing, and DentoMetrix’s commitment to the industry was cemented.
What truly sets us apart is our groundbreaking Predictable Patients Technology™. We seamlessly blend the essence of authority building with cutting-edge marketing strategies. Our dedication to offering a tailored experience ensures that each dental practice, from a long list of satisfied clients, receives the bespoke strategies and meticulous attention it truly deserves.
At the heart of our endeavors is our mission:
"To empower dental practices to thrive in a competitive market by leveraging innovative marketing strategies centered around authoritative positioning, ultimately enriching the patient experience and advancing the dental industry."
Highlighted Achievements
- Over a decade of specialized dental marketing expertise
- Bestselling Author of “Attract Better Patients - How to Position Yourself as the Go-To Dentist for Higher Value Cases”, ranking #1 in four countries
- Award-winning marketing strategist, with accolades for both top marketing strategist and excellence in modern marketing methods
- Prestigious features on ABC, CBS, NBC, FOX, Miami Herald, and many more
- Authored insightful articles published on CNN and Huffington Post
- Honored to serve as a Marketing Board Advisor for Private Dentist Alliance, alongside esteemed individuals like Dr. Gordon Christensen
- Privileged to have shared insights at several dental associations and conventions, both locally and internationally
- Collaborated with renowned celebrities like Kevin Harrington (“Shark Tank”) and “Magic” Johnson (NBA champion) in spreading the word about the significance of specialized dental marketing.
Company Overview
Welcome to DentoMetrix, where we've mastered the art of dental marketing, uniquely designed for the modern-day dental practice. Our mission is simple: to elevate your dental practice through an innovative and specialized approach, ensuring you stand out in a crowded market.
DentoMetrix wasn’t born overnight. Our journey began over two decades ago when we identified a glaring gap in the market: personalized dental marketing that genuinely delivers results. Since our inception in 2009, we’ve been on a quest, not just to fill that gap but to redefine it.
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Our founder, Barak Granot, was a business consultant since 2001, before realizing that many businesses floundered mainly due to ineffective marketing. The challenge? Dental marketing was changing and the common methods were not as effective. To create a marketing strategy that was both potent and personalized. Dental practices, with their unique needs and challenges, required an approach that was unlike any other. Thus, DentoMetrix was born.
As the years passed, we witnessed the evolution of marketing trends. But while trends shifted, our core philosophy remained rock-solid: to remain agile, adaptable, and always ahead of the curve.
Today, DentoMetrix stands as a beacon in dental marketing, not just following the trends but setting them. Our deep-rooted commitment to continuous learning, innovation, and providing unparalleled value to our clients is what sets us apart. And as we look to the future, we’re excited to push the boundaries even further, ensuring that our partners always stay a step ahead in the dental marketing game.
Meet Barak Granot: The Visionary Behind DentoMetrix
From the ancient cityscapes of Jerusalem to the bustling dynamics of modern U.S. business, Barak Granot’s story is one of grit, ambition, and a burning desire to create value.
A journey from Immigrant to Citizen: Navigating the U.S. as an immigrant, Barak faced the challenges of building a life from scratch with no assurances or safety nets. Every success was hard-won, every setback a lesson. His commitment wasn’t just professional—it was personal. To provide for his beloved wife, Kaitz, and their three cherished children, excellence wasn’t just a goal; it was a necessity. With hard work and unwavering dedication, Barak not only carved a niche in the business world but also earned the proud title of a U.S. citizen. This immigrant spirit, with its fierce dedication and refusal to take anything for granted, became a cornerstone of Barak’s approach to business.
Discipline & Resilience from Early Years
Barak’s teen years were not about rebellion but discipline. A dedicated practitioner of mixed martial arts and karate, he quickly ascended to being Israel’s second-best, earning a silver medal in the open championship. His time in the Israeli army only solidified his commitment to pushing boundaries and leading with integrity. This drive to achieve excellence, honed by demanding physical and mental challenges, informed his diligent approach to business and marketing.
Lifelong Learner
As someone who consistently ranked top in his academic pursuits, including being on the Dean’s List and completing his Computer Science degree Summa Cum Laude, Barak knows the value of perpetual learning. This commitment to staying updated, especially in the ever-evolving field of marketing, ensures that he always delivers innovative and effective strategies for his clients.
A Shift in Focus
In the early 2000s, as Barak consulted businesses, he recognized a recurring challenge they faced – ineffective marketing. By 2009, Barak had pivoted, dedicating himself to mastering the art and science of marketing. Today, his approach is unique. He sees beyond mere marketing campaigns, understanding the paramount importance of positioning and authority building. It’s not just about getting your business out there; it’s about being recognized as a leader in the field.
Work with Industry Leaders
Having collaborated with industry legends like Kevin Harrington from “Shark Tank” and NBA champion Earvin “Magic” Johnson, Barak learned the value of precision, perfection, and meeting the highest standards. When you work with the best, you have to be the best.
We Build Relationships
A Vision Beyond Business
For Barak, it’s never just been about profit margins or sales figures. At the core, it’s always been about relationships, trust, and delivering unparalleled value. Whether it’s writing an insightful article, publishing a bestselling book, or crafting a successful marketing campaign, his end goal remains consistent: to build a legacy of excellence and create meaningful change in the business landscape.
Our Legacy of Excellence
- 2009: DentoMetrix's inception and early days.
- 2013: Incorporating the Predictable Patients Technology approach.
- 2016: Release of "Attract Better Patients."
- 2022: Top Marketing Strategist of the Year
- 2023: Excellence in Modern Marketing Methods Award
Predictable Patients Technology TM: Our Game-Changer
What Our Clients Are Saying
Here from some of our top clients and what they have to say about Dentometrix and Barak Granot